Igor Pinto

Marketing Coordinator

Administrativo

Luanda, Luanda Province

Sobre Igor Pinto:

Versatile and goal-driven marketing professional with proven success driving successful marketing initiatives and optimizing user experiences, while ensuring compliance with quality standards. Leverage blend of diverse expertise in sales, marketing, technology, and management to deliver superior customer experiences. Adept in crafting strategic marketing plans, developing channels, and analyzing consumer behavior to achieve brand alignment and measurable results. Skilled in software audits, quality testing, and user documentation enhancements. Proficient in content management, policy adherence, and market-specific insights for enhancing user support. Effectively collaborate with technical teams to optimize website design and development. Demonstrated success in competitor analysis, cost control, and multimedia content management for comprehensive business growth.

Experiência

Zodiac, Luanda, Angola 12/2022 – Present

Communication and Marketing Coordinator

Oversee strategic marketing planning process by analyzing consumer behaviors and preferences, ensuring alignment with brand's goals, and making data-driven decisions to drive results. Spearhead identification of commercialization channels, initiate product, and logistics adjustments, and evaluate performance metrics. Leverage data-driven insights to evaluate performance of marketing campaigns and make data-backed recommendations for optimization. Develop and maintain strong relationships with existing clients through targeted communication and customer engagement initiatives. Create compelling and informative content to engage and educate the target audience.

Actively advancing knowledge in renewable energies to gain insights into diverse company projects, contributing to the enhancement of the oil and gas industry's sustainability initiatives.

Accenture, Lisbon, Portugal 06/2021 – 11/2022

Project Quality Analyzer 09/2021 – 11/2022

Designed and implemented effective quality testing procedures. Conducted routine software audits and kept up to date with industry quality standards. Engaged in bi-weekly meetings with IT department; instrumental in creating, revising, and enhancing user experience documentation.

Content Review Associate 06/2021 – 09/2021

Analyzed and identified non-compliant content in creator channels, flagging them for prompt action. Made well-informed decisions and resolved queries in accordance with established policies and procedures. Reviewed reported content within specified response times and upheld quality standards. Leveraged market-specific expertise, signals, and insights to identify and outline scalable solutions for enhancing user community support.

El Corte Inglês (Madrid - Spain) 10/2019 – 02/2020

E-Commerce-Specialist (CHS)

Headed the holistic user experience, including site navigation, content creation, checkout processes, and promotional initiatives. Collaborated closely with web development and technical teams, analyzing website design and development to ensure optimal performance.

Leveraged extensive knowledge in sales, marketing, technology, and management to craft an exceptional brand and shopping journey for customers.

Do It Better (Lisbon - Portugal) 07/2018 – 09/2019

Digital Marketing and Communication Assistant

Led workshops organized by the company, prepared for sales initiatives and devised marketing plans for launching training programs. Created marketing strategies and contributed to customer acquisition efforts, both pre- and post-sales. Conducted competitive analysis, facilitated event coordination, and managed advertising material to control costs. Maintained websites and kept blogs and social networks up to date.

Additional Experience as Sales Technician/ Back Office Executive at Altice, Lisbon - Portugal.